The concept is the determining link between the idea and its realization.
Our goal is to develop personalized concepts, excellent services and authentic treatments, which have personality and generate profitability.
In our view, the SPA cannot be seen only as an ephemeral space for massages and beauty care, but as a place of support for the vital force, providing harmony between mind and body.
The scope of this stage includes:
- Brand concept and development;
- Definition of the concept respecting regional influences, local and cultural customs;
- Alignment with Architecture;
- Strategic positioning and target;
- Guidelines for the menu and treatments;
- Recommendation of suppliers.